For conversation designers, breaking bots is one of the best ways to learn. That’s why we’ve invited Chiara Martino, AI Conversation Designer and Knowledge Engineer at Assist Digital, and Wouter Sligter, Freelance Full-Stack Conversation Designer, to deconstruct Decathlon’s chatbot and rebuild it—live.
In this episode you’ll find:
- A glimpse of how CxDs approach design optimizations for a live experience
- Solid fundamentals for retail conversational AI assistants
- Real build time using Voiceflow to redesign experiences
Brought to you by Voiceflow and Vocalime 
0:00 Introduction
3:16 Breaking the bot
23:38 Rebuilding
52:58 Testing
54:37 Wrap-up
